![]() This is mentioned repeatedly in the App Store reviews, where users say their friend told them about the app. ![]() More importantly, a signal the trend may be driven by a younger audience is that the new downloads appear to be coming from word-of-mouth, in many cases. The pixel art coloring apps come up at the top of the App Store search results, when someone looks for keywords like “coloring” or “coloring book” – search terms kids are likely to enter. Now, instead of having users pick and choose their colors as before, this new group of coloring book apps – four of which recently snagged spots in the App Store’s Top 10 – are color-by-number books featuring retro-looking, pixel art designs.Īlso unlike the previous lineup of coloring book apps, which were often marketed as “coloring books for adults,” the pixel art books appear to be an App Store trend driven by kids.įor starters, they’re coloring books – and while grown-ups have gotten in on that action in recent years, it’s a type of app that also largely appeals to children. The latest trend blowing up on the App Store is a new twist on the coloring book apps that have been popular for a couple of years. Has your kid bugged you to let them download Sandbox Coloring? You’re probably not alone.
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